⭐️ Got an opening for May 2026 ? or Looking for a Product Designer to join your team ? Let’s connect , I’d love to share my work and how I drive outcomes.

Ananya
Ananya
Ananya
Hi, I’m Ananya a curious product designer who love asking “why"
Hi, I’m Ananya a curious product designer who love asking “why"
Hi, I’m Ananya a curious product designer who love asking “why"

I blend my engineering perspective with product design principles to create interfaces that solve problem

I blend my engineering perspective with product design principles to create interfaces that solve problem

I blend my engineering perspective with product design principles to create interfaces that solve problem

I blend my engineering perspective with product design principles to create interfaces that solve problem

Welcome to my corner of the internet grab a cup of coffee explore my work, and stay for a while. You will love it.

Welcome to my corner of the internet grab a cup of coffee explore my work, and stay for a while. You will love it.

Welcome to my corner of the internet grab a cup of coffee explore my work, and stay for a while. You will love it.

Here's How I turn ambiguity into decisions

Here's How I turn ambiguity into decisions

Here's How I turn ambiguity into decisions

My role changes with the team’s needs sometimes I’m driving discovery, sometimes I’m refining decisions but I always anchor work in clarity, constraints, and measurable outcomes.

Shipped and Live

Feature Design

Travel - Flights

Behavioural Design

Impact Driven

Designing for user behaviour at MakeMyTrip increasing user adoption for "My Wallet button" and reduced refund query calls by 16% for 20k+ travellers

MakeMyTrip introduced “Refund to My Wallet” to reduce Third party payment fees and keep users in the ecosystem but still the user adoption stayed low and company had to pay the cost. Here is where I stepped in

Delivered

Enterprise Design

B 2 C

Strategic UX

System Thinking Design

Designing an AI-Powered Performance Evaluation Platform to Increase User Adoption & platform trust for Engineering Teams.

The goal of the project was to understand how engineers and managers experience performance evaluation and how they take feedback and give feedback and are motivated to use the platform consistently.

Shipped and Live

Fintech

Data-driven decision

Information optimization

Designing Complex Monthly Processing Statement UI for merchants to help them with faster decision making.

Without clear visibility into trends, costs, and performance, merchants risk missing out on growth opportunities or failing to spot inefficiencies. The goal was to reduce the merchant's cognitive load and help them discover information quickly

Increase User Retention by 27% and reducing user query call by 16% on the my wallet selection

In a market where brokers still operate manually, our ideas reimagined the workflow experience building through clarity, trust, and a foundation for intelligent property matchmaking

Increase User Retention by 27% and reducing user query call by 16% on the my wallet selection

In a market where brokers still operate manually, our ideas reimagined the workflow experience building through clarity, trust, and a foundation for intelligent property matchmaking

Increase User Retention by 27% and reducing user query call by 16% on the my wallet selection

In a market where brokers still operate manually, our ideas reimagined the workflow experience building through clarity, trust, and a foundation for intelligent property matchmaking

Increase User Retention by 27% and reducing user query call by 16% on the my wallet selection

In a market where brokers still operate manually, our ideas reimagined the workflow experience building through clarity, trust, and a foundation for intelligent property matchmaking

What is it like to have me on team.
Coming from the people I have worked with.

Honest reflections from people I’ve partnered with across product, design, and engineering.

Tab 1 of 4: Product Designer
Tab 1 of 4: Product Designer

Got a role in mind? Let’s talk
I’d love to walk you through my projects and talk impact

Interested in working together? Shoot me an email!

Find me on Socials

Designed By Ananya Vashist 2026 - All credits reserved

Got a role in mind? Let’s talk
I’d love to walk you through my projects and talk impact

Connect with me

Find me on Socials

Designed By Ananya Vashist 2026 - All credits reserved

Got a role in mind? Let’s talk
I’d love to walk you through my projects and talk impact

Interested in working together?

Find me on Socials

Designed By Ananya Vashist 2025
All credits reserved

Got a role in mind? Let’s talk
I’d love to walk you through my projects and talk impact

Interested in working together? Shoot me an email!

Find me on Socials

Designed By Ananya Vashist 2026 - All credits reserved