⭐️ Got an opening for May 2026 ? or Looking for a Product Designer to join your team ? Let’s connect , I’d love to share my work and how I drive outcomes.

⭐️ Got an opening for May 2026 ? or Looking for a Product Designer to join your team ? Let’s connect , I’d love to share my work and how I drive outcomes.

Ananya | AI Product Designer

Ananya | AI Product Designer

Ananya | AI Product Designer

Email : avashist@iu.edu

Download Resume PDF

Download Resume PDF

Download Resume PDF

Summary

Product Designer with experience in designing enterprise SaaS and data-heavy platforms, specialising in complex workflow optimisation, end-to-end product design, and CRM systems. I create clarity in ambiguity by deeply understanding technical constraints, conducting deep research, and translating insights into scalable, high-impact product experiences. Proven impact across large-scale products with 35%+ MAU growth, 40% workflow reduction, and faster decision-making through KPI-driven and data-visualised interfaces.

20 +

End to End Projects delivered

8 +

Projects from different Industries

2

years of Industry experience

Companies I have worked with in my 2 years of experience

  • Aude.ai

Work Experience
Product Design Intern, GradientFI, San Francisco
June 2025 - October 2025

Project Link : Redesigning Complex Monthly Processing Statement UI for merchants to help them with faster decision making.

  • Enabled 78% of merchants to interpret insights from monthly statements in under 30 seconds by designing a KPI-driven interface that clarified information hierarchy and supported quick operational decision-making.

  • Strengthened cross-functional collaboration and design feasibility by integrating continuous feedback loops with engineering, product, and leadership teams, ensuring solutions aligned with technical constraints and system behavior.

UX Designer Intern, Foxsell Bundle Plus , Bangalore , India
February 2024 - June 2024

  • Optimized navigation flows for a Shopify-based e-commerce brand, achieving a 20% increase in customer satisfaction by iterating on designs through usability testing and structured design critique sessions.

  • Enabled seamless communication for first-line medical staff by integrating messaging apps into Bot MD’s AI workflow, reducing app-switching by 50% and improving task continuity.

UX Designer Intern, MakeMyTrip , Gurugram , India
February 2023 - October 2023

Project Link : Reducing Refund Confusion and Driving Wallet Adoption in Post-Booking Flights

  • Redesigned the bus pre-booking confirmation flow end-to-end, considering all use cases and increasing user engagement by 25% through A/B testing with 14+ users. The improved design was scaled across additional domains within MakeMyTrip.

  • Boosted “My Wallet feature” click-through rates by 27% and reduced query turnaround by 10% by simplifying the post-booking flow using behavioral UX principles.

  • Collaborated cross-functionally with PMs, engineers, and research teams across 12+ projects to align on product strategy and interaction design, delivering improvements for a platform used by over 81.5M monthly active users.

  • Redesigned the bus pre-booking confirmation flow end-to-end, considering all use cases and increasing user engagement by 25% through A/B testing with 14+ users. The improved design was scaled across additional domains within MakeMyTrip.

  • Boosted “My Wallet feature” click-through rates by 27% and reduced query turnaround by 10% by simplifying the post-booking flow using behavioral UX principles.

  • Collaborated cross-functionally with PMs, engineers, and research teams across 12+ projects to align on product strategy and interaction design, delivering improvements for a platform used by over 81.5M monthly active users.

  • Redesigned the bus pre-booking confirmation flow end-to-end, considering all use cases and increasing user engagement by 25% through A/B testing with 14+ users. The improved design was scaled across additional domains within MakeMyTrip.

  • Boosted “My Wallet feature” click-through rates by 27% and reduced query turnaround by 10% by simplifying the post-booking flow using behavioral UX principles.

  • Collaborated cross-functionally with PMs, engineers, and research teams across 12+ projects to align on product strategy and interaction design, delivering improvements for a platform used by over 81.5M monthly active users.

UX Designer, Worxwide Consultancy, Gurugram , India
January 2022 - September 2022

  • Increased user engagement by 40% by implementing 30+ design components into new and existing features enhancing product functionality and ensuring design consistency across the entire B2C EdTech platform.

  • Improved product visibility by designing end-to-end feature flows based on insights gathered from 30+ interviews leading to a more user focused experience.

  • Led Cross functional team meetings with developers and product managers for design hands-off, ensuring designs are implemented as per the guidelines with proper visual principles and the UI framework in place.

Project Work During Masters
Product Designer, Aude.ai (Industry Sponsored)
August 2025 - December 2025

Project Link : Designing an AI-Powered Performance Evaluation Platform to Increase Adoption & Trust for Engineering Teams

Project Link : Designing an AI-Powered Performance Evaluation Platform to Increase Adoption & Trust for Engineering Teams

Project Link : Designing an AI-Powered Performance Evaluation Platform to Increase Adoption & Trust for Engineering Teams

  • Increased adoption potential by 40% by redesigning the engineer’s performance evaluation workflow, leading end-to-end research with 28+ engineers and managers to surface organizational pain points and opportunities.

  • Accelerated team decision-making by exploring AI-assisted design workflows and developing low- to mid-fidelity prototypes that clarified user flows, tested assumptions, and aligned cross-functional partners early in the process.

  • Improved MAU by 35% and extended platform DAU engagement by 2 hours through designing and prototyping an MVP coaching feature grounded in behavioral insights and daily work patterns.

  • Increased adoption potential by 40% by redesigning the engineer’s performance evaluation workflow, leading end-to-end research with 28+ engineers and managers to surface organizational pain points and opportunities.

  • Accelerated team decision-making by exploring AI-assisted design workflows and developing low- to mid-fidelity prototypes that clarified user flows, tested assumptions, and aligned cross-functional partners early in the process.

  • Improved MAU by 35% and extended platform DAU engagement by 2 hours through designing and prototyping an MVP coaching feature grounded in behavioral insights and daily work patterns.

  • Increased adoption potential by 40% by redesigning the engineer’s performance evaluation workflow, leading end-to-end research with 28+ engineers and managers to surface organizational pain points and opportunities.

  • Accelerated team decision-making by exploring AI-assisted design workflows and developing low- to mid-fidelity prototypes that clarified user flows, tested assumptions, and aligned cross-functional partners early in the process.

  • Improved MAU by 35% and extended platform DAU engagement by 2 hours through designing and prototyping an MVP coaching feature grounded in behavioral insights and daily work patterns.

Product Designer, Accolode, NYC (Industry Sponsored)
August 2024 - December 2024

  • Led competitive benchmarking across 8 companies and 5 features, identifying 34% feature gaps and uncovering scalable workflow opportunities that shaped product strategy.

  • Conducted 34+ interviews and contextual inquiries to identify adoption barriers and streamline multi-step workflows for renters and brokers, informing an MVP that reduced workflow steps by 40% and improved task completion rates during testing.

  • Analyzed usage patterns and pain points to identify 5 high-impact workflows critical to broker operations,reducing workflow steps by 40% and improving task efficiency during MVP prototype testing.

  • Led competitive benchmarking across 8 companies and 5 features, identifying 34% feature gaps and uncovering scalable workflow opportunities that shaped product strategy.

  • Conducted 34+ interviews and contextual inquiries to identify adoption barriers and streamline multi-step workflows for renters and brokers, informing an MVP that reduced workflow steps by 40% and improved task completion rates during testing.

  • Analyzed usage patterns and pain points to identify 5 high-impact workflows critical to broker operations,reducing workflow steps by 40% and improving task efficiency during MVP prototype testing.

  • Led competitive benchmarking across 8 companies and 5 features, identifying 34% feature gaps and uncovering scalable workflow opportunities that shaped product strategy.

  • Conducted 34+ interviews and contextual inquiries to identify adoption barriers and streamline multi-step workflows for renters and brokers, informing an MVP that reduced workflow steps by 40% and improved task completion rates during testing.

  • Analyzed usage patterns and pain points to identify 5 high-impact workflows critical to broker operations,reducing workflow steps by 40% and improving task efficiency during MVP prototype testing.

Skills Stack

Figma + FigJam + Figma Make

Framer

Miro Whiteboard

Adobe Creative Cloud

Cursor

Lovable

Tableau

Confluence

User-Testing

Slack

Jira Management

Education
Master of Science Human Computer Interaction, Indiana, Bloomington
In May 2026

Fall 2025 : Teaching Assistant for SPH-B 250 and SPH-B 150 at the School of Public Health, managing a class of 90+ undergraduate students

Spring 2026: Teaching Assistant for C290 History of Computer and Computing at the Luddy School of Informatics and computing, managing a class of 25+ undergraduate students, guided students with coursework and solved doubts and queries students had related to assignments.

Research Assistant | Luddy School of Informatics Indiana University, September 2025 - December 2025

  • Conducted heuristic evaluation, competitive analysis and 12+ stakeholder and developer interviews to identify top usability barriers in older adults’ ride-booking flows, synthesizing findings into 5 priority UX problems for clearer task execution. 

  • Designed simplified, high-contrast UI layouts that improved discovery by 40%, enhancing clarity and trust for aging users navigating mobility interfaces.

  • Created onboarding flow and visual guidance improvements aimed at increasing adoption by 15–20%

Bachelor of Engineering Computer Science (AI & ML) , India
Graduated 2022

Led design team of 5 designer for a 3 days MUN event, delegated 60+ participants over 3 days event.

Got a role in mind? Let’s talk
I’d love to walk you through my projects and talk impact

Interested in working together? Shoot me an email!

avashist@iu.edu

Find me on Socials

LinkedIn
Instagram
Designed By Ananya Vashist 2026 - All credits reserved

Got a role in mind? Let’s talk
I’d love to walk you through my projects and talk impact

Connect with me

avashist@iu.edu

Find me on Socials

LinkedIn
Instagram
Designed By Ananya Vashist 2026 - All credits reserved

Got a role in mind? Let’s talk
I’d love to walk you through my projects and talk impact

Interested in working together?

avashist@iu.edu

Find me on Socials

LinkedIn
Instagram
Designed By Ananya Vashist 2025
All credits reserved